Monthly Archives: April 2019

Taking Orion

Health Campaign – IHS

Indian Health Service – Diabetes program

The ethical considerations related to constructing a health campaign message relate to both profit-making corporations, who sell pharmaceuticals to the public for profit, and public service announcements that promote prosocial messages often sponsored by US Government agencies. We will consider video content from the Indian Health Service website. This video provides an in-depth discussion about the federal program and one of the health campaigns featured on the Chickasaw Indian Reservation service.

Elements in the video can be assembled into a more meaningful context if the health belief model, which argues that people base their reactions to a message on certain conditions (Wahl 2018,p 236). Diabetes can be one of those chronic illnesses that can be prevented and reduced significantly. This video is very persuading and presents facts and evidence with impressive statistics as a result of the special diabetes program. This leads to major credibility to the program’s effectiveness.

The video is highly ethical and approaches the subject with deep cultural awareness of how long diabetes has been a problem among Indian People in the US. The video demonstrates the details of the program operations and how they are effective in making healthy food choices and health care. The video gives plenty of insight where the federal funds are used to address diabetes care for Indian People in the US.

For more information please view this clip,


Morris, S. T. (2018). Persuasion in Your LIfe. New York: Routledge. Retrieved April 4, 2019



Governance for Accountability

Corporate Governance has become ineffective due to conflicting managerial and executive leadership in the community. These roles have been centralized under the control of the governing body controlling the only share available to voters. Through the issuance of a Corporate Charter by the tribal council the Commercial Enterprise Oversight board has controlled that interest since August of 2000.

The Tribal Government issued a corporate charter to the CEO board to replace the Finance and Building Authorities interest in management, which has created a major principal-agent problem with management officials, causing a lack of respect for those who are in an elected executive leadership role or the other eight members of the tribal council more recently.

Information asymmetry has occurred. This is when agents (managers) are better informed than the principals (any tribal council member).

There are many legal contracts and the agency theory (used in corporate management) suggests that the community is experiencing principal-agency problems, like adverse selection where teamwork accomplishments through organizational goals are claimed by others as if it were a creation of their own (Rothaermel, 2018).

Avoidance of the moral hazards created by the conflicts in business and government has created an atmosphere of unethical behavior (Rothaermal,2018) which allows people to put their interests before the voters in the community.

Valuing ethical behavior is not an organizational norm or standard found on a piece of paper, they are too be practiced daily, like areas of accounting and finances. Finance strategies and procurement procedures are not followed to prescribed rules of the Procurement Policy of the Hannahville Indian Community. This has allowed contracts to be secured under the umbrella of a managing board controlled independently of the Tribal Council with no accountability given for strategy and investment in many cases.

Standards and measurements that affect not only profits of the tribal business but social inclusiveness would create a much better environment that promotes the interest of the tribal member and allows them to keep leaders and managers accountable.


Rothaermel, F. (2018). Strategic Management. McGraw Hill Education. Retrieved March 17, 2019

Persuasion to Vote

In 2008 I voted in a national presidential election for the first time, I was 41 years old. The first question one may ask is why I waited so long and why Obama. My explanation for not voting until I was 41 was a matter of persuasion presented by my adopted father from an early age. He was a decorated Korean War Veteran and served as a sergeant in the US Army. My earliest conversations with him entailed war stories of young men he witnessed dying, losing life and limbs at his command. He also was a member of the Republican Party and talked about politics frequently in our household. It was kind of confusing for a young person with a developing mind how someone would want to participate in a government that sent them to war to command young people to die, and then have the government stop the fighting due to political reasons. Many times, he would refer to a story he would repeat about being told to stand down when he had almost taken an objective. This developed a belief in my own mind that if I did not participate in the process of elections then I would not be a part of a war, which had been unkind to my adoptive father. I developed a disdain for the government for having my father do all those horrific things and then be told it is over, time to go home, in the middle of a war. Voting seemed like participating in a system that had treated him harshly for his and his men’s service and it seemed ludicrous to take part in distributing death and destruction so easily. I could not find any reason to participate in a government that would play with people’s lives like this, but my father was committed and never left his political views or support for his political party. It was not until a person of color ran for president would I participate in the National elections. My adopted father, on the other hand, was not giving up on his own personal values to support his country’s god values, through participation in election years.

As our text explains, God terms are typically revered in a culture, such as freedom, rights, and democracy (Morris, 2018, p. 97)  and were constructs my father put a lot of his faith into. He also explained to me the costs of war and the influence politics could have in determining the outcome of a war. Having explained these theses things and listening to his war stories had an influence that led me to the reasoning of avoiding national elections. I was enthralled with the visual narratives he would use as evidence to support his rhetoric as he was using to tell me war stories. Visual narratives are not just used of language by also done through sharing signs, symbols, and images (Morris, 2018, p. 101). My adopted father would show us his battle scars as evidence of his personal sacrifices. He seemed particularly fond of a bullet wound that entered his chest, coming inches from his heart, and where the bullet exited from his back. This image is very vivid in my memory. Through his messages, I was able to have a very deep persuasive experience which would shape my attitude, beliefs, behaviors, and values (Morris, 2018, p. 119) about elections for a very long time. Then the first person of color was nominated for president in the 2008 elections, that garnered my attention.

The element that first interested me to participate in the 2008 election was the internet.  A new social media platform called Facebook had been in use for a few years, but Barrack Obama would be the first to successfully use the outlet for political campaigning. Obama was able to capitalize on the power of the new media to persuade people to vote for him in the presidential elections. Using the Facebook site, visitors, like myself, could read and view content and join the page to show support. The campaign was aimed at young people, people of color and people like me that we’re looking for a reason to participate. Using Facebook allowed Obama to tap into the young vote by displaying the use of new technology that had never been done before and it also attracted people using the internet. I was an avid user of the internet for gaming purposes but had not considered the influence it would have on me to vote in a national election. Although I have a deep-rooted belief that if I did not participate in elections then I was not contributing to the kind of mental anguish my father had endured. Obama was very charismatic and convincing and because he was a “black man” I decided to finally vote, even though I felt awkward about doing so. In his campaign, he had made promises about a war that I believed would happen if he were to become president. Even though I had some deep-rooted feelings I had been persuaded to participate after waiting over 20-years.

In the aftermath, I think that Obama’s campaign convinced me to vote because I was impressed with his views about war and he really seemed to appeal to young people, which need inclusion as early as possible, in my opinion. Using the internet and the undiscovered territory of social platforms, like Facebook, added too much value for anyone to compete within the 2008 election. The election has become a significant historical event because Obama is now considered the “first” black man to obtain the presidency. This new media is commonplace in elections today and is used in local elections as well. The pitfall for me is that I was convinced, through the internet and new media, to compromise my own beliefs about supporting war. Obama did not reduce any wars but increased its use. This was very upsetting for me and affected my input in the next several elections. With the amount of information and the speed at which we perceive this information has a profound effect on everyone lives. Being able to decipher that persuasion is now even more ubiquitous with platforms like Facebook is more challenging than ever for people. These platforms carry convincing messages but also allow the user to feel more included in processes. Accomplishing this allows campaigners to bring messages more often and quickly to convince us to compromise our personal values and position about participating in the process like a national election.




Morris, S. T. (2018). Persuasion in Your LIfe. New York: Routledge. Retrieved April 4, 2019